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7 Free SEO Competitor Analysis Tool – For SEO Beginner and Experts

SEO Competitor Analysis Tools

May be you are SEO professionals or a business owner or may be someone who just want to learn about internet marketing and SEO. In this article you will get detailed information about competitor analysis tools and many of them are semi-paid or free as well as fully paid.

Now first thing first, Do you know who are your SEO competitors, how much traffic they get, how they rank in Google, what they are doing?

If you have all these information then these are the key which will decided your future SEO success or failure. If you have all these stats, and stats are collected from authentic resources then your SEO success rate will be very high.

It is why competitor analysis is an essential step when you are developing your SEO strategy for any website. Here in this article you will get detailed information about some SEO competitor analysis tools like Ahrefs or Spyfu and many others too. These tools are very popular amongst the SEO professionals and all these have very realistic data on which you can trust.

Top List of SEO Competitor Analysis Tools in this article:

  1. Spyfu – Partially Free and Partially Paid
  2. SE Ranking – Partially Free and Partially Paid
  3. SEMRush – One Time Free and Paid
  4. Similar Web – Partially Free and Partially Paid
  5. Alexa – Partially Free and Partially Paid
  6. Majestic SEO – Partially Free and Partially Paid
  7. Ahrefs – Fully Paid

SEO means organic ranking in the search engines mainly in Google’s SERPs, and to rank there on top page of Google SERPs is not an easy task to do. For ranking on top page of search engines for any keywords required many factors for a website. Factors like website structure, content quality, backlinks and many others factors. So including all these factors in your website you need data for that and these tools are for the same these seo competitor analysis tools provides you the required data for your websites.

With the help of these tools you can dig deeply in your competitors website and extract improve your websites accordingly. If you did not do then it became very tough for you to beat your competitors.

What is Competitor Analysis for SEO?

Competitors analysis is a process of finding websites or blogs ranking in search engines for your targeted keywords or for a group of keywords.

Once you find these competitors than you can execute any SEO strategy to beat those competitors and ranked on top position of SERPs of any Search Engine.

Now these tools will just like swords of samurai for the SEO Professionals or SEO Analysist. It is because swords give the power to samurai to tackle with their competitors, similarly these tools give power to SEO Professionals or its user for tackling with their rivals to rank on top position in search engine.

Detailed information of SEO Competitor analysis tools:

These all SEO competitor’s analysis tools are very useful and very important for analysis of any website from SEO point of view. Therefore, use these tools and enjoy the data provided by these tools.

Spyfu – Partially Free and Partially Paid

SpyFu is one the best competitor’s analysis tools available in the market and provides very clear and fair data for users, which is very useful for SEO Competitor Analysis. This tool give you many data of your competitors like backlinks quantity, number of organic & paid keywords ranking in search engines, name other competitors for same keywords. That’s the main reason why SpyFu is very useful and strong tools for doing competitor analysis.

SE Ranking – Partially Free and Partially Paid

As above all tools SE Ranking is also very important and very useful tools for your digital or SEO competitor’s analysis. This tool will do very deep analysis of website and give you very accurate and correct data for your website. SE Ranking will give you the data such as your organic competitors, organic ranking keywords, paid keywords, organic traffic, paid traffic, pattern of traffic flow, etc. As you can see in below images.

SEMRush – One Time Free and Fully Paid

SEMRush is very popular tools for SEO or Search Engine Optimization. It is because this tool gives approximately each & every data needed for your SEO. It will gives information for your organic and paid competitors, organic & paid ranking keywords, related keywords, volume of ranking keywords, total backlinks, etc.

Similar Web – Most Tools Free and Partially Paid

Similar Web is a tool, which is uses for many others matric along with competitor’s analysis. This tool gives many data related to competitors. Special function of this tool is that you can compare your site with your competitor’s websites. It will give you a good and clear amount of idea that, why your competitors are on higher ranking than yours. This tool give many other metrics like traffic overview, total visits, average visit duration, Pages per Visit, Bounce Rate, Traffic Sources, Similar Sites, etc.

Alexa – Partially Free and Partially Paid

Alexa is a tools owned by Amazon.com and this tools very popular to giving ranks to website on basis of their traffic. This tool has many usability and few services are free and few are paid services. Alexa will give you many useful data for SEO. Data like competitors, ranking keywords, percentage of traffic cater by keywords, location of users, Bounce Rate, Daily Pageviews per Visitor, backlinks, sites with similar name, etc.

Majestic SEO – Partially Free and Partially Paid

Majestic SEO is one of the best link tracking tools available for internet marketers and website owners today. This is partially free, means big part of this tool is free and very popular amongst the SEO gurus all over the world. This tool is mainly used for detecting backlinks of any website. This tool gives qualitative data related to backlinks and give details information about backlinks too. However, this tool have also many other function like competitors analysis, citation flow and trust flow checker etc.

Ahrefs – Fully Paid Tools (My Favorite)

This is a fully paid tools and very useful for the SEO professionals for analysis any website for On Page or Off Page SEO. This tools is one of the favorites tools of me, it is because its data is most legalistic and have very updated one so if you are ready to invest few dollars then its best for you to start with it. This tool is uses for many purposes like doing backlink research, broken link research, organic traffic research, keyword research, website audit & many more other functions are available in this tool.

Few Others SEO tools have many other functions too:

  1. MOZ – Open Site Explorer
  2. Monitor Backlinks
  3. Backlinkwatch
  4. MySiteAuditor
  5. SmallSEOTools

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